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Introducing Spring / Summer 2017
Posted by Where's that Bear? on
Summers nearly here, and it’s time for some brand new adventures!
Bear's taken influence from nature this holiday season, and strawberry pink, sugar mint, peach sorbet, cornflower blue and tea green are all key colours.
Look out for our brand new pebble dot micro and puddle dot macro prints, hand drawn and screen-printed onto our comfy best selling jersey fabrics.
Summer dresses and shirts feature clashing layered chambray, while mix & matched pinstripe can be found on new cotton peplum shapes and sleeveless dresses. Our short-sleeve tops and matching skirts feature bold blue, raspberry and mint green checks.
Key this season are lagoon and navy blue colour blocks, and distinctive contrast pockets feature throughout the collection. Together with our new chambray reversible trousers, the new Spring / Summer Where’s that Bear? wardrobe fits any mood.
It's all about easy-going, colourful, comfy dressing and, as ever, it's predominantly unisex so brothers and sisters can share.
Bear is back, and he's found brand new places to hide: see if you can find him!
Bear has turned pink! We’re supporting the ‘wear it pink’ campaign, standing up to breast cancer with Breast Cancer Now. Like thousands across the country, we and all our friends are wearing pink. And what a fabulous colour it is too!
Breast Cancer affects so many of us, and todaywe will be donating 10% of all our sales to help fight the disease. www.wheresthatbear.com is dressed all in pink to show our support.
As we launch our second season, we thought it was time to share the story of Bear's beginnings.
Where's that Bear? was born in 2014. We are a brand that’s devoted to a love of fashion and children. We struggled to find clothes that were beautifully cut, simple, modern, tasteful, and with an interesting colour palette that were also affordable - so we set about designing our own.
We’re not taking ourselves too seriously; we don't believe pink is for girls and blue is for boys; brothers and sisters have more fun when they share. Our aim is to put smiles on faces whilst we all get dressed in the morning. Bear loves hide and seek, see if you can find him on each item in the collection. We want you to enjoy putting outfits together. Be bold and creative, mixing and matching our clothes as you play with the collection that we had so much fun creating. We're practical and hard wearing for little people on the move, and we're cleverly designed so there's room to grow.
Our story is just beginning, so please come back and visit us on the blog to find out more.